According to a Women's Wear Daily report, Vera Wang will be creating a line of premium fashions and lifestyle goods for Kohl's department stores called "Very Vera." Following the design-for-the-rest-of-us vanguard, Target, Kohl's two-year courtship of Wang has finally paid off.

Best known for her elegant, expensive wedding dresses, Wang's new line will include women's apparel, intimates, leather goods, jewelry, linens and footwear. The Very Vera line will be available in all 900 Kohl's stores and online at kohls.com starting in the fall of 2007.