First there was the Sienna Miller denim line with Pepe jeans, which came with a contract full of bizarre stipulations. Now, Sienna Miller and her sister Susannah will go it alone with a new line called Twenty8Twelve.

Dippy name, huh? Apparently, the company is named after Sienna's birthday -- December 28. Not that that rescues the design duo from the unfortunate call-sign -- if anything it make them seem vain in addition to stupid.

Hating aside, the 80-piece collection might not actually be that bad. Sister Susannah is actually an experienced fashion designer, so hopefully her professional good sense will outweigh Sienna's spotty taste in dress.

If nothing else, I salute Sienna for trying to build a career that is based on more than just being the gal that Jude Law cheated on.