Should men wear mascara?
Filed under: Fashion, Beauty, Makeup, Stylish Living
Should men wear mascara?Apparently, H&M thinks they should, since they are selling their own brand of mascara in their stores.
This news, of course, is coming from UK-based Guardian, so I am not sure if H&M's U.S. stores are doing the same, but no matter. Writer James Wallman bought a tube -- "A packet. A bottle. I don't know what you call it," he says -- and tried it on. With quite a bit of effort.
Apparently, the male cosmetics market in the UK is growing, with men wanting to look younger. That's no surprise, as I've seen luxury skincare lines for men explode all over the market. However, the use of mascara comes from the punk/goth revival, and H&M's "customers were asking for it in stores."
Mascara and leggings. I can't wait to see what's next for men.
tia 1-28-2007 @ 11:55AM
OH HELL NO!
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Michelle 1-28-2007 @ 8:25AM
Ha ha ha ha ha ha ha...anything to make a buck eh??
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Sharon 1-28-2007 @ 8:54AM
Tend to think more natural and less makeup is healthier in the long run and my lashes since I can recall are delicate so hardly wear mascara now but if you want to of course you could some of the musicians look cool in some makeup
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Rita 1-28-2007 @ 9:25AM
I want to see before and after shots...
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WillyLee 1-28-2007 @ 10:14AM
Definitely funny. What's worse is the lack of dental care & maintenance in the UK. Have you ever looked at photos, TV, etc., of the majority of the people?
Look at their teeth. You can try to smell good, dress fashionably, etc., but once you smile the whole illusion goes down the drain. Cigarette stains even add to the yuck factor. Take care of the mouth first.
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Dana 1-28-2007 @ 9:36AM
Real men do not wear pink or make up!!! I think this is Crazy!
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Emily 1-28-2007 @ 3:31PM
This is right up there with "guy-liner"--punk, goth, and totally inappropriate for anyone who isn't in an alt-pop band. It doesn't make guys look younger, it just makes them look gay. Facial care stuff is fine. Isn't aftershave just basically moisturizing lotion? And that's been around for decades, so it must be selling well. So...other moisturizers are perfectly fine, as are chap-sticks and other lip-balm (not the colored or flavored kinds though!) but make-up? What's next? Ben Stiller doing ads for Revlon ColorStay lipstick?
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Lisa 1-28-2007 @ 9:45AM
I sure hope these men are going to be educated on how to remove it at night....sense women have spent years on the best way "to not to" have racoon eyes ; ) can't wait to see my Dad LOL
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Thug78834 1-28-2007 @ 9:59AM
Best for men not to become so concerned about their appearances. Vanity is not a virtue but make-up for men may be inevitable especially for those of us who are aging and have to compete with younger folks in the workplace and relationships. I don't like it but I don't like these dark circles under my eyes either. What's a boy to do?
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L 1-29-2007 @ 9:49AM
Alice Cooper strikes again.
Many men already have long eyelashes.
A help would be for some of the elderly (70+) men to pluck their eyebrows and get permanent brows versus the wild hairs that grow along the upper bridge of their noses! (smile) and, while we're at it get the ear hairs clipped too, just think of the age that would take off!
Cialis, Viagra and the like aren't enough, along with being "providers"...more stress...
Is it actually starting to be a woman's world?
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DRJACOBB 1-28-2007 @ 11:26AM
Now that women are in the job market they have become more discriminating about guys. They no longer have to depend on them. Women are increasingly looking for younger and even trophy guys. There is a growing movement called cougars, and cougar dens. This pertains to younger men with more "experienced" women. Look at the likes of Demi Moore, Madonna and others. They are not just dating them, but they are marrying them. These women have money. They want what men with money have always wanted. Young, hot mates! Now the tables are turning. This is causing a domino effect with the guys all over the world. To compete they realize they need to be younger and hotter because women don't want old fat men with money - gross!! We have our own - we pay our own bills - we buy our own clothes .. ya know, the song Independent Women (Beyonce)? That's us. We are beautiful, young - and independent. We want our hot counterparts! So young men, mascara up, make up (LOL), slather on the cream, and Grecian Formula, put on those (male version of)Brazilian jeans and lets see what ya got! Your turn to strut your stuff...
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doc 1-28-2007 @ 11:35AM
6. Now that women are in the job market they have become more discriminating about guys. They no longer have to depend on them. Women are increasingly looking for younger and even trophy guys. There is a growing movement called cougars, and cougar dens. This pertains to younger men with more "experienced" women.
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yeah...young inexperienced guys are easier to control for you silly girls that cant deal with a MAN!
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webguy 1-28-2007 @ 6:43PM
M
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R 1-28-2007 @ 12:02PM
Personally I think that there is a certain natural beauty that comes with age. I think that many of our problems today arise from men that try to look and act like the young warrior as opposed to handing over the torch and assuming the role of an elder with wisdom and grace.
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Tony 1-28-2007 @ 12:21PM
Are you Kidding? It's bad enough that this genaration is full of Mommy Boys. And you know what else there's more of.
You want to approve of putting Make Up on Men?
What a Joke.
What's this world becoming?
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James Donovan 1-28-2007 @ 12:21PM
Mascara! Are you serious? ? ?
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Leo McSmith 1-28-2007 @ 12:55PM
Hmm...To look younger....dont need a mascara to look younger...try...something but not mascara..ladies are much more crazy about *hot guyz*..but not mascarad guyz..but guyz who can naturally work that look...I know exactly what makes a guy younger...you might think am 24 if you see me..but I will be 33 august 2nd....my formula is a secret..only the inquisitive, will i reveal the secret...email me. leomacs4u@yahoo.com... leo
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estavon 1-28-2007 @ 1:13PM
HOW GORGEOUSLY SWANK.... KISSY, KISSY
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Nick Lombardo 1-28-2007 @ 1:47PM
No way Ray!!!!!!!
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specialK 1-28-2007 @ 2:08PM
#8 #11
You both just really need to grow up... only men who are insecure with their own sexualities have to use such words. It speaks volumes about how treatened and insignificant you must feel in your own skin. DAMN shame!!
I too would like to see the side by side comparisons, of the before and after. I don't think it would really make you look much younger. The teeth comment was right on the money... bad teeth, bad breath who cares how much your eyes pop out and look more engaging.
Men have woren make-up and adornments over the centuries... this is nothing new. Just think of the cod-pieces they used to display!!
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