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Invest in a luxury fund?

Filed under: Fashion, News, Designers & Brands

Alcohol, guns, gambling and tobacco may be the go-to industries for investors looking for big returns. But if the idea of putting your money in big tobacco nags at your conscience, you can now invest big bucks in the luxury goods market.

The financial group Dominion has just launched the very first high-fashion and luxury investment fund called "Chic." Hoping to cash in on the name recognition of brands like Louis Vuitton, Gucci, Stella McCartney, Chic following the rising tide of growth in the luxury goods market over the past few years.

A fashion fund strikes me as a great way to draw in new investors who would otherwise glaze over at even the mention of a financial group. However, knowing what I know about finance, which is basically nothing, it's hard for me to really weigh in on how Chic would perform in comparison to other funds. One thing I do know is that it's much smarter to invest in Marc Jacobs than a pair of Marc Jacobs shoes.
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