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Imagine a Photoshop-free magazine cover

by Cat Lincoln (Subscribe to Cat Lincoln's posts), Posted Aug 22nd 2008 at 8:33AM
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Now this is a group movement we can get behind! Dodai over at Jezebel tipped us off to this campaign to get a major magazine to publish a cover without any Photoshopping!

Considering the egregiously heavy handed state of retouching these days, this would be a radical move. Remember the big Faith Hill before and after Redbook cover? The weird gold Gwyneth Paltrow cover of W? The "Is that really Drew Barrymore" Vogue cover? And this Marie Claire cover of Tina Fey, where she looks great, but not quite like herself...

Seriously, when you have to make these women look "better" to sell your product, your standards of beauty are warped.
We gobble up the unretouched paparazzi shots. It stands to reason we would still buy the publications -- perhaps we'd even buy more -- if the people on the covers looked like people.

Interested? Want to join us? Then go to this site called "The Point" to join the campaign and register. If the campaign reaches a critical mass of members, and a magazine actually responds, you pledge to buy two copies of that magazine.

That's it. No joining fee, no t-shirts, no knocking on doors. Just internet grassroots "making my voice heard."

We're not sure if it will work, but we're putting a hopeful $12 in the cookie jar, just in case we're called upon to buy two copies of Mademoiselle or Cosmopolitan.
 

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