Out with Bebe Sport, In with PH8
Filed under: News
Bebe Sport (above) stores will be replaced by Bebe's new concept PH8. Photo: bebe.com
But before you rush out and stock-up on the stylish athletic separates, rest assured that Bebe Sport clothing will still be offered at the main Bebe stores nationwide.
Plus, Bebe will start replacing the Bebe Sport stores this November with their new sporty concept: PH8.
Bebe calls PH8 a "sexy fashion-forward active street wear and performance product."
Unlike Bebe Sport, Tara Poseley, the newly appointed President of PH8 says to expect the clothing to be "less about logos and more about great design, quality and comfort."
The idea is that the pieces will look good at the gym and while running errands around town.
We're all for clothes that do the multitasking for us!












Beth Solgote 9-08-2009 @ 8:41AM
More than logos of the company, the clothing should have quality design & comfort. I purchase workout clothes from a company in US, http://www.physiquebodywareusa.com/ check out their store for more
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Kristen 9-11-2009 @ 6:10PM
I am so mad!! this is my favorite store! I doubt there will be as much selection in the regular Bebe stores as there is in Bebe Sport.
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Valentina 9-19-2009 @ 6:28PM
I feel so sad that Bebe Sport is closing. I was a big shopper out there. I live in Alaska and we don't have much stuff up here. I was shopping on line (earned over 3000 points with Bebe Club reword card in less the one year). I hope PH8 will be as cool and sexy as Bebe Sport and will have great selection of the gym clothes. Will you sell on line as well?
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Erika 9-25-2009 @ 1:50PM
I am so mad!!!! I hope they sell BEBE sport still at least a small selection. Whenever I can't find something in the apparel store, I can always go find something in their sport store. I don't think that I will like the change, therefore, they may just lose me as a customer. I have spend well over $3,000.00 with this store. I am going down there right now to see this PH 8. I don't even like the name!!!
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Stephanie 10-03-2009 @ 4:30PM
I am a long time fan of bebe sport and have always loved not only there style, but there quality as well. In a recent shopping trip to bebe Sport I discovered that most if not all of the new line of PH8 cothing is made in China. I feel now we will have the same price tag with less quality. PH8 should consider gong back to making there clothing in the USA!
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