Attack of the Golden Arches - Bleached Brows Big on Spring Runways - StyleList

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Attack of the Golden Arches - Bleached Brows Big on Spring Runways

Filed under: Beauty, Makeup

Blocked-out Brows at Jonathon Saunders Spring/Summer 2010. Photo: Getty Images

Call it The Case of the Missing Brow.

Eyebrows have slowly but surly disappeared from many high profile runways. At the fall shows, we noticed blocked out brows on a spattering of edgy catwalks. But this season, for Spring 2010, they're practically mainstream (evidence in the gallery, below).

We had to investigate, so we questioned M.A.C Senior Artist Romero Jennings - who is a backstage fixture at fashion week - at a recent StyleList shoot. "Last season, the makeup artists bleached the girl's brows for the shows," he explained. "But, some of the models didn't dye theirs back after, and the became a trend."

According the Jennings, bleached out brows are a relic of the early punk rock era. "It's that punky, junky late 70s, early 80s thing that women did, and many designers were inspired by that look last season and again this season."

To try the browless look sans bleach, Jennings suggests using M.A.C Duo Lash Adhesive on your brows, and going over them with powder foundation in a shade that matches your skin tone.

The best part of this method? With a little soap and water, your eyebrows will be found again.

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Beauty Trend - Bleached Brows
The brows pulled a disappearing act on many Spring 2010 runways. Click through to see all the looks.
Laura Kenney

Beauty Trend - Bleached Brows

    Erasing the brows at Prada placed allowed all eyes to be on the candy apple red lips.

    Antonio Calanni, AP

    At Nina Ricci, dark inner eye shadow plus invisible brows created a shadowed, painterly effect.

    Antonio de Moraes Barros Filho, WireImage

    The brow-less look at Jonathon Saunders was very baby vampire - with stained lips that looked like they had just made their first kill.

    IMAXTREE.com

    Bleached eyebrows, paired with matte skin, wine lips and flat, center parted hair looks very Renaissance were Givenchy

    Francois Guillot, AFP / Getty Images

    Bleached brows give a blonded effect paired with velvety fuchsia lipstick and fresh skin at Bottega Veneta Spring/Summer 2010.

    Filippo Montefote, AFP/Getty Images

    Green lips and blonde brows look punky cool at Iceberg.

    Nathalie Lagneau, Catwalking/Getty Images

    Flesh-tone brows at McQueen add the the futuristic feel.

    Victor Boyko, Getty Images

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