According to the research whizzes over at Chicago-headquartered Euromonitor International, the venerable Liz Taylor still leads the pack in U.S. fragrance sales, bagging $67.2 million in 2008 for her White Diamonds scent, first released in 1991 by Elizabeth Arden. (Diddy trailed Taylor by nearly $20 million, with 2008 sales of $48.5 million.)

Other scent-sations include Sarah Jessica Parker's Lovely, Derek Jeter Driven and Glo by J.Lo. Any surprises? Well, the polarizing Celine Dion ranked third, inching out SJP by a little less than $1 million. And, somewhat puzzlingly, Antonio Banderas made the cologne cut, too.

America's Best-Selling Celebrity Scents

1. Elizabeth Taylor White Diamonds
$67.2 million
2. Sean John Unforgivable
$48.5 million
3. Celine Dion
$26.4 million
4. Lovely by Sarah Jessica Parker
$25.7 million
5. Derek Jeter Driven
$24.1 million
6. Diavolo by Antonio Banderas
$18.8 million
7. Glo by J.Lo
18.5
8. Curious by Britney Spears
$14.3
9. Fantasy by Britney Spears
$10.1 million

Fascinated by Taylor's celebrity staying power? Check out our exclusive Q&A with the film legend.