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Amy Tara Koch is a style expert, author, journalist and all around fashion aficionado. She has appeared on TODAY, Access Hollywood, Fox & Friends, and the CBS Early Show and contributes to American Baby, Parents, People, The New York Times and The Huffington Post. She is a style expert for Vogue and Parents magazines. Koch has served as columnist for the Chicago Tribune, trend reporter for WMAQ/ NBC 5 and the fashion and beauty expert/editor for iVillage. She is currently the style reporter for ABC’s "Windy City Live" (WLS) in Chicago. Koch’s first book "Bump It Up: Transforming Your Pregnancy into the Ultimate Style Statement" was published by Random House/Ballantine in March 2010 and immediately touted as the “must read” pregnancy style bible by outlets from the New York Times and Glamour Magazine to Access Hollywood. She is currently working on her second book spotlighting easy, breezy style solutions for busy moms.

In addition to her media presence, Koch is in demand as a speaker and consultant. Her clients range from Pampers, Viacord, Tide, La Croix, Frederic Fekkai, Kraft and Unilever. Last September, Koch curated the Gilt Groupe’s first high profile maternity sale and launched a premium pre-natal pampering package with the Peninsula Hotels called BUMP IT UP BLISS.

Amy Tara Koch lives in Chicago with her husband Peter Gottlieb and daughters Isabella and Brette.
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Blog Entries by Amy Tara Koch

Marni Mayhem: The Indignity of Shopping Fast Fashion Collaborations

(0) Comments | Posted March 11, 2012 | 08:03 PM (EST)

Stop the presses. I am officially a door buster.

I will go to great lengths for style. And, am often mortified (post acquisition) at what I will/would/will endure to hunt and gather the objects of my affection. Case in point? The activities surrounding the March 8 sale of uber...

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A Five-Minute Fix: How to Kate Moss-ify Your Look

(0) Comments | Posted March 1, 2012 | 08:34 PM (EST)

Nothing says "wow!" like an unidentifiable retro accent. Sporting something that nobody else can buy is the requisite ingredient for fashion lust.

The spring runways were filled with florals, geometric prints, wide cuffs, rope necklaces, chain belts, lace, ruffles, polka dots inspired by the '50s, '60s and '70s.... Instead of...

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A Five Minute Fix: How to Channel Your Inner Nicole Richie

(0) Comments | Posted February 29, 2012 | 12:19 PM (EST)

Accessories create attitude and deliver your point of view.

A grilled chicken breast is blah. But, when you layer it with parmesan, fresh basil, mozzarella, peas and a zippy marinara sauce, you've got a savory chicken parmesan meal. The same notion applies to style. The confluence of style elements...

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A Five-Minute Fix: How to Glammify Lifeless Hair

(4) Comments | Posted February 20, 2012 | 07:43 PM (EST)

Bad hair=bad day.

Since Farrah Fawcett introduced the iconic "feather" in 1976, I have been obsessed with sleek, body-licious hair. I have been high and low lighted at Fekkai, trimmed at Oscar Blandi and layered by Byron, the hot shot LA based stylist who tends to the...

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A Five-Minute Fix: The Fine Art of Purging Your Wardrobe

(0) Comments | Posted December 22, 2011 | 06:04 PM (EST)

Purging the clutter = closet clarity.

Women always complain that they have "nothing to wear." This claim is often made within spitting distance of a closet teeming with shirts, dresses, and skirts. The problem? Overwhelming clutter. Clothes are like lovers. Having too many exes in one place is disconcerting.

We...

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Paulina Porizkova , Supermodel

The after-party was filled by the most stunning costumes and getups I had ever seen assembled in the same space:...

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Suki Kramer , Beauty expert; Founder of Suki skincare products

Here are just a few cosmetic trends. Some have come and gone, some have stuck around -- maybe you've tried...

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Rochelle Behrens , Founder and CEO of The Shirt

I hope it will remain widely understood that 'Made in NYC,' when it comes to apparel, emphasizes a clear values...

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Jill Donenfeld , Founder, The Culinistas

Jessica Barensfeld is a jewelry designer working out of her studio with six lovely interns in Brooklyn, N.Y. That's the...

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Matthew David Hopkins , Creative Director, 360 Design Events

Want to throw the party of the season, but feel fresh out of ideas? With Memorial Day this weekend and...

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Maria Tettamanti , Author, The Wordy Girl

If I had a quarter for every time I heard, "Miami girls are so tacky," I would be rich. Not...

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Franca Sozzani , Editor in chief, Vogue Italia

Each one of us can support this continent without showing exaggerated pity, but believing in the resources of the young...

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Mary Kincaid , Founder and Chief Vintage Crusader of Zuburbia.com

This week's selections include pieces Catalina, Christian Lacroix and Pierre Cardin. Be sure not to miss the gorgeous 1950s illusion...

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Glenn D. Braunstein, M.D. , Chairman of the Department of Medicine, Cedars-Sinai

While I offer no moral nor aesthetic judgment to would-be piercers, they should just be aware that today's trendy practices...

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Blue Carreon , Fashion writer

Reed Krakoff is a very busy man. Aside from his creative responsibilities at Coach, he also looks after his eponymous...

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Felice Shapiro , Founder/Publisher www.betterafter50.com

It's important for us to go public with our outrage when women are not appropriately recognized for our accomplishments. Let's...

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Dr. Susan Taylor , Dermatologist, Clinical Researcher, and Expert on Treating Skin of Color

There have been several recent reports in the media of intravenous infusions of different solution or fluids used to enhance...

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Soyon An , Stylist, 'American Idol'

I love working with artists that know what they like because you can really explore other options within the same...

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Women & Co , Personal finance source for women

You can have it all without spending a small fortune. If you plan ahead, you don't need to splurge every...

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