Santana and Mariah Carey in Macy's commercial
Filed under: Style in the News, Videos, Celebrities with Style
Carlos Santana has a line of women's shoes? How is it that I've never heard of this? As I was watching this commercial for Macy's, I kept wondering how they managed to come up with a commercial that featured a conversation between Mariah Carey and Carlos Santana. Before I realized that he had his own line of shoes to hock, it just made no sense at all -- why would Mariah Carey want to ask Carlos what stilettos sound like? (they sound like Carlos wailing, btw)
After watching this commercial, I'm pretty sure that Macy's has haphazardly discovered a next great marketing scheme, and it would work for just about any product. No, I'm not talking about celebrity endorsements -- but managing to squeeze Mariah Carey, Carlos Santana, Martha Stewart and Donald Trump all into one 30-second spot is pretty impressive. What I mean is having famous guitar players interpret fashion items musically. Just imagine Slash doing YSL's Spring lineup.
I was pretty disappointed when I went to the Carlos by Carlos website and there weren't any sound-bytes where Carlos had interpreted each shoe on electric guitar. Before I buy shoes from Carlos Santana, I want to know what they sound like.
[via PopCrunch]
After watching this commercial, I'm pretty sure that Macy's has haphazardly discovered a next great marketing scheme, and it would work for just about any product. No, I'm not talking about celebrity endorsements -- but managing to squeeze Mariah Carey, Carlos Santana, Martha Stewart and Donald Trump all into one 30-second spot is pretty impressive. What I mean is having famous guitar players interpret fashion items musically. Just imagine Slash doing YSL's Spring lineup.
I was pretty disappointed when I went to the Carlos by Carlos website and there weren't any sound-bytes where Carlos had interpreted each shoe on electric guitar. Before I buy shoes from Carlos Santana, I want to know what they sound like.
[via PopCrunch]
tori 5-21-2008 @ 7:45PM
does anyone know the brand name for that black purse the lady is looking at that appears after martha stewart is serenaded by the music...at around 15sec of the video.
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