VS Pink: Victoria's Secret goes to college
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We know, it's still summer, but before long school will be starting and Victoria's Secret wants you to be ready, hence the Pink Collegiate Collection.Victoria's Secret describes PINK as "a fully articulated lifestyle collection for young women" and "includes 9 different items, including fleece pants, hoodies, panties, tees, and totes... available in approximately 375 stores, many of which are in close proximity to the universities in the program." Thanks to a partnership with The Collegiate Licensing Company there are 33 schools featured thus far and more (hello, Arizona?) will be added shortly.
Victoria's Secret Pink Collegiate Collection offers young women a stylish way to show school spirit (and scent). It also taps into the whole college experience by incorporating sports, music and social and environmental activism.
Not only that, but there is also an opportunity to get something free. Yes, free. Now through August 3rd a free tote is available with a VS Pink purchase. Here are the details.
If you like what you see and live in Southern California you should attend the first ever Pinkapalooza- we'll be there!
Rach 8-12-2008 @ 12:49PM
Check out an interview with this Pink student representative!
http://www.collegeclicktv.com/college.php/156?v=22661
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