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Lilly Pulitzer - Preppy now has a scent

Filed under: Style in the News, Fragrance


As Cat mentioned earlier this summer, we have a bit of a "thing" for the bright colors and pineapple patterns of Lilly Pulitzer. Truth be told, we're not even closet Lilly fans -- we have a full-on preppy thing going in our closet, and we don't care who knows it.

However, even we know that sometimes preppy isn't the look you need. A bright pink and green shift decorated with margarita glasses and parrots is great for mid-day cocktails in Ft. Lauderdale, but not for lunch with the ladies on the Upper East Side. So, for those days when you need to dress a little darker, but still want to indulge your inner Lilly, there is a fragrance. Actually, there are three.

The three fragrances are named Wink (for one of Lilly's favorite sayings -- "Wear pink and make the boys wink,"), Squeeze (referring to Lilly's early days when she sold shifts from a juice stand to friends like Jackie Kennedy), and Beachy (because of her love of Palm Beach).

The scents will be available starting in in November and going through February. We'll be standing by with matching pink finger- and toenails.

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