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Posts with tag DovCharney

Charney Buys Tons of Stock - Is American Apparel OK Again?

Filed under: Style in the News, Celebrities with Style

American Apparel CEO Dov CharneyFor months now, it's looked like the kitschy little hipster label that seemed to be taking over the world with its semi-porn advertising might fall victim to the recession. But here in late March, it looks like American Apparel as we know it might just survive. Taking what appears to be a pretty huge risk, CEO and founder of AA Dov Charney reportedly purchased $2.67M of stock in his company. All told he got 855,000 shares -- 460,000 of those he bought on margin.

Continue reading Charney Buys Tons of Stock - Is American Apparel OK Again?

SF Neighborhood Rejects American Apparel Permit, Loves the Clothes

Filed under: Stores We Love, Style in the News

American Apparel storefront in Key West, FloridaIn a nearly incomprehensible story that could only happen in Inner Mission San Francisco, Williamsburg, or Portland -- a group of progressive, socially-conscious hipsters with a penchant for v-neck t-shirts in San Francisco have successfully defeated plans to open a progressive, socially-conscious, hipster supply depot filled with v-necks: American Apparel. What's their objection to the store? Simply put: it's a chain store.

Continue reading SF Neighborhood Rejects American Apparel Permit, Loves the Clothes

Could American Apparel be the Recession's Next Victim?

Filed under: Style in the News

american apparelThere can be many things said about the hipster label known as American Apparel and its remarkably pervy CEO Dov Charney. A lot of them not good. Regardless, though, the company makes some of the most comfortable basics. But it appears that may now be in question:

Continue reading Could American Apparel be the Recession's Next Victim?

Guardian Names Its Label of the Year - American Apparel

Filed under: Stores We Love, Style in the News

American Apparel named Label of the Year in UK's GuardianWe can admit it, deep down under that layer of snarky cynicism, we really do like some of American Apparel's collection -- minus the deep V-neck shirts they popularized last spring, of course. Still, it's hard to believe that anyone would crown the super hipstery designer, obsessed with t-shirts and latex, 'Label of the Year.' Sunday, the Guardian ran an article chronicling the rise of this year's king of UK retailers. Maybe we're just jaded with all of the sex scandals and soft porn advertising.

Continue reading Guardian Names Its Label of the Year - American Apparel

American Apparel gets sued by former accountant - Dirty laundry

Filed under: Style in the News

We all know that American Apparel likes to play fast and loose with its steamy, semi-pornographic ads. Well, rumor has it that advertising isn't the only department where CEO Dov Charney likes to spice things up. According to a wrongful termination lawsuit filed by a former accountant, American Apparel decided to can him because he refused a request by Charney to put the company's sales figures in a sexy tank thong to make them more attractive to investors.

Continue reading American Apparel gets sued by former accountant - Dirty laundry

American Apparel offers up some ideas for DIY costumes - A very Charney Halloween

Filed under: Holiday Style

With their quasi-perverted finger on the pulse of the nation's hipster demographic, Dov Charney and his cohorts at American Apparel had the not-so-brilliant idea to come up with some DIY costume ideas for notoriously indecisive twenty-somethings. The minds at American Apparel actually came up with quite a few ideas, but some work much better than others. The unifying theme, as always, is AA's trademark ability to insert soft-core porn into every situation. After all, aren't slutty costumes what Halloween's really all about?

Continue reading American Apparel offers up some ideas for DIY costumes - A very Charney Halloween

American Apparel did a swimsuit commercial

Filed under: Clothing, Swimwear and Lingerie, Videos


Back in July, Dov and his pervvy minions put on a blowout Independence Day sale called Operation Freedom. While we did catch the news about the ultra-low prices in time -- we somehow missed the accompanying commercial.

Now, thanks to the watchful eyes over at Copyranter, we find out that a poorly produced Operation Freedom commercial had been released, and it seems to sum up American Apparel's controversial advertising strategy: soft-core porn.

Continue reading American Apparel did a swimsuit commercial

American Apparel's underwear party

Filed under: Style in the News


Dov Charney's genius in the perverted arts and sciences has long been the subject of rigorous debate and legal actions. Well, last Friday's LA Pride festivities brought with it another opportunity for American Apparel's CEO to showcase his rare talent at coaxing free advertising out of America's sex-crazed twenty-somethings.

American Apparel's LA store hosted a party that included the first inaugural 'LA Pride Underwear Contest,' where the winner could appear in an American Apparel underwear ad for free, and receive a gift package -- get it? For clothing that for the most part isn't all that sexy, American Apparel certainly manages to get the most mileage out of their soft-core porn marketing ideas. Sleazy, yes -- but we still kinda wish we could have been at the party. The flier is what really gets us -- click here to see the full flier. NSFW.

[via Gawker]

Dov Charney: perv, genius, or perv-genius?

Filed under: Style in the News, Clothing, Videos, Celebrities with Style


If you've ever wondered who's behind the racy ads and the supposedly hyper-sexual corporate culture over at American Apparel, his name is Dov Charney -- and he was just named the fashion industry's Retailer of the Year. He may not be the most conservative CEO in the fashion business, but his brand has totally benefited from combining well-made t-shirts with a really provocative, openly sexual kind of style of marketing.
His libertarian views on dating co-workers and exploring porn themes in his advertising have given him reputation for being a major perv -- as this freakin' hilarious video points out. Yet, American Apparel's sexy and controversial image is pretty much the one big piece of marketing genius that keeps them from being another Hanes. The uber-liberal corporate image, pro-labor business policies, and titilating ads are exactly what draws in the young, fashiony, hipster types. You've got to hand it to him, few people have made such a reputable business off of soft-core porn.

[via Jezebel]

How You Voted

    Threesome or topless?
    More than 3/4 of you think the CK campaign 'Threesome' campaign was more risque than Wrangler's topless models. Get the full story here.

    Inzemove and Fred & Farid

    Do these ads belong in the U.S.?
    StyleList readers were nearly evenly divided on this, with 52% thinking that they should run in the States, and 48% finding them inappropriate. Get the full story here.

    Inzemove and Fred & Farid

    Curly or Straight?
    While 30% of you think she's so beautiful that her hair doesn't even matter, 49% of you prefer her curls. Get the full story here.

    Kevin Winter, Getty Images | Jon Furniss, WireImage

    Offensive or artistic?
    Just over 50% of StyleList readers said they weren't offended by this shirt, but didn't know if it was totally appropriate to wear in public. Unfortunately, that wasn't the opinion in Dubai. Get the full story here.

    Photo: eBay

    ebay

    Strapless dresses on 13-year-olds
    StyleList readers think strapless dresses should be saved for older girls -- 41% of you think the look is too mature. Get the full story here.

    Getty Images

    Is Megan the new Angelina?
    Half of you think Megan needs to get her own identity and quit copying Angie, but more than a quarter said Jolie doesn't stand a chance against this Fox. Get the full story here.

    Getty Images

    Did Calvin Klein respond to public's outcry?
    The controversial "threesome" billboard in Soho has been replaced with this one, but 51% of you believe it was just to keep people talking about the brand, not because CK caved. Get the full story here.

    Rachel Been, AOL

    Calvin Klein's Racy Ad
    Is it art or practically pornography? About 40% of StyleList readers found this billboard obscene. Get the full story.

    Maggie Coughlan, AOL

    Palin's Pedi
    Do you think Sarah Palin's funky pedicure was appropriate? If so, you're in good company -- 68% of you said it was fun and fabulous. Get the full story.

    Getty Images

    Bright, Light, or Dark as Night?
    How do you like your toenails painted? Over half of StyleList readers prefer their piggies with bright, perky polish. Get the full story.

    Getty Images

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