
I know we are already well into the day of runway shows at Mercedes- Benz Fashion Week but let's take it back to 8:00am, before anything really began, shall we? Sure we shall, I am making the rules here.
It was a cold gusty morning in New York City and Bryant Park was buzzing with people, mostly photographers, waiting to see the ribbon get cut, and for the tent doors to fly open. The ribbon ceremony included the cast of the new NBC television program
Lipstick Jungle, which airs Feb.7th. I wish I could tell you all beat by beat what happened but the only thing I heard (I certainly couldn't see) was about 100 voices and flash bulbs going off. About five minutes later the event was over and the only thing left was this sad little ribbon.
After everyone got tired of taking photographs of the ribbon, the new challenge was getting inside. They were not opening those doors and we wanted in! Ten long, cold minutes later we were in and were welcomed to a beautiful tent with booths set up with all of our media needs.
IMG, The Heart Truth, Judith Ripka, DHL, Lycra bring the booths at the tent to us this year, and there is even a gorgeous lingerie booth (post to come on that later). The best booth of all, well it's more like a stage, is the American Expresses coverage of the show with Robert Verdi and Roshumba Williams. Throughout the week they will be chatting up the stars and giving American Express cardholders the play-by-play during Fashion Week.
