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Posts with tag push-up bra

Wonderbra discovers UK's best breasts, loses her name and info

Filed under: Swimwear and Lingerie


It's something you might expect to hear from a guy who spent the last night out bar hopping, but not from the geniuses that brought us the push-up bra. As the story goes, Wonderbra's modeling scouts interviewed the next smokin' hot supermodel of the future, but when she left they realized that they hadn't got her name or phone number. Now Wonderbra is apparently having to resort to a nationwide womanhunt for their missing model with the great rack.

For months, Wonderbra UK had been advertising an audition where they would select a model for the next year's billboard ads and breast cancer PSAs. When they narrowed it down to the lucky winner, from the more than 1,000 contestants, judges realized that someone had royally screwed things up. Apparently, the winning model's contact info had never been properly recorded. They think her name is "Kate or Katie," she's "5 ft 9 inches tall, and she's never done any modeling before." Good job guys.

[via Jezebel]

It's official: push-up bra is greatest fashion invention ever

Filed under: Swimwear and Lingerie



After conducting a poll of more than 3,000 women, UK department store Debenham's has crowned the bust-boosting bra the #1 greatest fashion invention. Was there really any question? Second in line was the boot cut jeans, but it wasn't even close. Though the push-up didn't really catch on until the early 90's, women seem to think that the push-up is the most important weapon in their fashion arsenal to date. I got no problem with that.

Gallery: Padded Bras

Sexy Little Things Add A Cup BraSecret Embrace Push-upBioFit UpliftMiracle BraVery Sexy Infinity Edge push-up with Gel-Curve
Some people have been hinting that there's something wrong with women electing a fashion device that "exists purely for men" as their #1 fashion accessory. Do you think that women wear push-up bras exclusively for men? Personally, I think that's a bit of a stretch, women dress sexy for themselves and each other just as much or more than they do to impress the opposite sex. Either way, the push-up bra is the democratically elected winner in a poll where only women were allowed to vote -- and their votes must be respected.

I certainly don't think there's any shame in wearing a bra that is designed to accentuate. Men are wearing girdles and padded underwear to make them look more buff. Are men wearing these items purely for the benefit of women? I doubt it.

[via Fashionista]

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