"Take a white eye pencil and line the inside rim of your lower eyelid. This really makes eyes pop! Fun fact: Look at the old black/white photos of the gorgeous women of the ‘30s and ‘40s like Marlene Dietrich and you'll see this was done to them. Additionally, if your eyes are a close set, use the white pencil to lightly line the section where the upper and lower lids come together, closest to the nose. This will make them appear wider apart. The key here is to make sure it's sublte."
-Candice Sabatini, editorial director of BeautyNewsNYC.com