Washing your face is a no-brainer, right? Well, not exactly. A recent study by Olay found that only 50 percent of women wash their face regularly. And even if you are among the half that does, most are not using the correct product, rinsing properly, or treating their skin with the TLC it deserves.
"I think probably 80 percent of women don't wash their face properly," says Annet King, director of global education for Dermalogica. "Good skincare starts with clean skin. There's no point in moisturizing or using anti-aging or anti-acne products on your skin if you don't have a clean palette to work with."
Overwashing your face can be just as damaging as not doing it at all. "Many people have the concept that skin needs to be squeaky clean," explains Hema Sundaram, MD, a Washington, DC-area dermatologist and laser expert. "But that means it's been stripped of its protective barrier. We must recondition ourselves on what clean skin means, which is dewy but not tight," Read on and discover the secrets to proper face cleansing and watch your skin glow.