The price of beauty: More expensive for the ladies
If you've ever borrowed a boyfriend's razor you know that it works just as well, if not better, than your pretty pink one. But are you paying more because you're a woman?
The Daily Mail's Claire Coleman recently noticed that her pretty pink beauty items and floral fragranced products appeared to cost more. Upon further inspection she found that some women's products are marked up by as much as 75 percent.
In the UK the writer compared a ten pack of Wilkinson brand Sword Extra 2 Beauty Disposable Razors that cost £4.39, while the same count of the male version cost just £3.65. It may not be much, but that 74 extra pence means the women's equivalent is marked up by 20 percent. The only difference between the two is that the lady's version is a lovely shade of pink. Coleman found the mark-up in other identical products like eye creams, deodorants and shave gel.
Dr. Sam Bunting, a high-profile London dermatologist, told the newspaper that generally the needs of women's skin and men's are the same. "But men's skin is thicker and oilier, which means you can be more aggressive when using active ingredients," Bunting adds.
A look at American beauty products shows that we might be a bit better off on our side of the Atlantic. A quick scan of leading drugstores online showed that leading brands like Schick and Dove charged roughly the same amount for identical products for men and women.
When it comes to high-end products like perfume though it appears ladies are shelling out more to smell sweet. Ralph Lauren's bestseller Big Pony comes in a 75 ml bottle and retails for $56 on the men's side. A smaller 50ml version for women retails for $55. That means that women are paying nearly the same amount for a smaller container than their male counterparts.
Next time you hit the drugstore to stock up on your beauty must-haves, it may be worth a stroll down the men's isle to see if you can score a better deal on the essentials. (Daily Mail)