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Celebrity Swag: How to Get Stars to Use Your Products - Beauty BLab

by Karen Robinovitz Thu, Oct 29th 2009

being able to say a celebrity has or uses your product is the best implicit endorsement there is. Plus, it's a quick means to instant press. Hence, celebrity gifting. There are a few ways to get your products in the right hands. read more

Eva Longoria and Tony Parker Star in Sexy London Fog Ad Campaign

by Katie Hintz-Zambrano Wed, Oct 21st 2009

Following the current Fall '09 campaign featuring femme fatale Gisele Bündchen -- completely naked except for a trench (and minus her baby bump, which was airbrushed out) -- London Fog has pegged Eva Longoria Parker and Tony Parker to, well, fog up the lens for its new holiday ad campaign. read more
 
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