latest inperfume
Stores Secretly Pumping Perfume to Increase Fragrance Sales
Don't be surprised if the next time you walk into your favorite store, you feel oddly compelled to buy fragrance. A company called Prolitec is providing retailers, such as Bebe, with a discreet way to introduce shoppers to their perfume with something called "ambient scenting," reports WWD. read more
$10,000 Perfume - No Common Scents
Is $10,000 too expensive for perfume? Apparently, for one Parisian shopper, the answer is no. And for that $10,000, this shopper bought fragrance #2 from L'Artisan Parfumeur which will be his or hers exclusively, forever. If you wear perfume, you know having a scent that is exclusive to you is certainly alluring. And now, as we know, expensive. For that $10,000, the person receives a "certificate of authentication" along with four 100 ml bottles, four 50 ml bottles and four 15 ml bottles of perfume #2. read more
Reese Witherspoon Talks Perfume & Steamy Nights in Avon 'In Bloom' Video
Reese Witherspoon talks about In Bloom by Reese Witherspoon, her fragrance for Avon, in behind-the-scenes video. read more
Henry Holland's Six Scent Fragrance Smells Like...Sex
What does "sex" smell like to designer Henry Holland? Mimosa, suntan lotion and pine trees, with a dash of musk. That's what Holland's perfumer told us last night at an exclusive gathering in New York's West Village for the launch of the Six Scents: Series Two fragrance collection. read more
