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Sephora Claus - Beauty Retailer Launches New Digital Initiative

by Melissa Schweiger Fri, Nov 20th 2009

Does your holiday wish list include things like Benefit Benetint, Urban Decay Midnight Cowboy Eyeshadow or Nars Orgasm Blush? If so, you might want to hit up Sephora Claus! Everyone's favorite beauty emporium is launching a new digital initiative on Twitter and Facebook called Sephora Claus. read more

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Sephora and Glamour Fete Ashley Tisdale

by Melissa Schweiger Wed, Nov 11th 2009

Glamour magazine and Sephora celebrated Ashley Tisdale's latest CD, "Guilty Pleasure" at a listening party/shopping extravaganza at the beauty retailer's Fifth Avenue store in New York. The occasion raised money for one of Tisdale's favorite charities, Skip1.org. read more

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Demeter Expands to Sephora and Duane Reade

by Courtney Dunlop Fri, Oct 30th 2009

Cult-favorite fragrance brand Demeter (known for their cheeky scents like Dirt, Gin &amp;amp;amp;amp;amp;amp; Tonic, and Sex On The Beach) is still going strong after 13 years. In fact, while other perfume brands struggle to make sales, Demeter is actually expanding. They recently launched the Sephora-exclusive Vintage Naturals collection (a 100% natural fragrance line) and most recently announced distribution into over 175 Duane Reade locations. read more